Blog
Key Differentiators and Benefits
Price Setter®’s application can compete with direct mail coupons and printed ads and beat those advertised discount or prices on the spot. Users can hand enter the value of those coupons or ads in to the application and have active member merchants compete…
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Price Setter®’s Value proposition
Price Setter®’s philosophy is to connect retailers with consumers and be able to interact and benefit from the process. Retailers are assured of a permanent combined cost cutting sales and branding campaign with high delivery rates, whereas consumers will always…
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Enabling Conditions for Successful Dynamic Pricing and Dynamic Marketing
Price Setter® Mobile Dynamic Pricing and Dynamic Marketing aim to connect merchants with consumers through a real time communication channel with the objective to drive sales and increase profits by increasing the number of consumers and mobile operators yet reducing…
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Market Opportunity for Dynamic Price Competition
Price Setter® believes that a well-planned and implemented Dynamic Price Competition solution holds much market potential. With mobile advertising markets expecting high growth rates, mobile dynamic pricing will play an extremely important role in completing the…
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Price Setter®’s real time Dynamic Price Competition
Price Setter® solution addresses the key challenges of both consumers and retailers at the local market level, on line and on mobile devises, presenting highly differentiating features in a user friendly interface. Price Setter® application overcomes the deficiencies of…
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Amazon is rediscovering the past with “Name Your Own Price”
On Dec 9, 2014 Amazon Unveiled ” Make an Offer” to negotiate lower prices trying to catch up with what Priceline introduced decades ago, see one of the articles here. People can use this feature to haggle with online stores via emails through multiple…
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How to end (or to make worse) the patent war between Rockstar Consortium and Google
In 2011, the Apple-led Rockstar Consortiumof based in Plano Texas, paid $4.5 billion ($2.6 billion of which came from Apple) to outbid a Google-backed group for a cache of Nortel patents for serving targeted advertisements based on search arguments and user…
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Patent No. 8,655,771 was issued today by the USPTO
Jorge Maass was granted patent No. 8,655,771 today by the USPTO. This patent covers phone applications for electronic coupons, discounts, shopping lists, digital wallets, loyalty cards and advertisements, so now all smart phone and ta…
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Notice of Allowance issued for patent application No.13/938,113
On Dec. 24, 2013 Jorge Maass received a notice of allowance for his patent application No. 13/938,113. This application covers digital coupons, digital deals, shopping lists, code scanners, GPS, NFC, RFID, Shopping phone and tablet apps., payment phone and tablet…
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How to beat Groupon and Livingsocial at their own game
How to beat Groupon and Livingsocial at their own game These companies offer deals-of-the-day and charge each participant business a commission of 50% of the deal sell price in exchange for sending a rush of clients to their place of business ; the deal vouchers…
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